Google Ads MCP — read, analyze and deploy Google Ads from AI chat.
Connect your Google Ads account once. Then manage Performance Max, Search and Demand Gen from Claude, ChatGPT or Slack — with a human approval gate on every change.
What the Google Ads MCP is
The Offloda Google Ads MCP is a governed connector between your Google Ads account and any MCP-capable AI client. Ask a question in plain language; Offloda reads the account, proposes the change, and waits for your approval before anything goes live. No dashboards, no tab-switching, and no handing an AI unsupervised access to live spend.
What you can do
Analyze
Performance across campaigns, ad groups, keywords, assets and audiences — pulled live, summarized in plain language.
Optimize
Budget and bid changes, negative keywords, asset-group edits, PMax and Search adjustments.
Launch
New Search, Performance Max and Demand Gen campaigns — created paused, for your review.
Report
Spend, ROAS and conversion data into branded reports.
Governed writes for Google Ads
Every change follows dry-run → confirm → acknowledge-critical. You see the exact diff before it applies. Budget and bid changes above your threshold require a second confirmation. New campaigns launch paused. Nothing touches live spend without your explicit approval — so junior staff, or the AI itself, can operate without blast-radius risk.
Connects with
Google Ads is one sensor in the same governed workspace — these are the plays it unlocks with the rest of your stack.
Search Console
Decide which queries to buy vs. earn. Pull the terms already ranking organically and stop paying for clicks you'd get for free.
Google Analytics
Close the loop on ROAS. Feed conversion and audience signals back into bid and budget decisions.
Meta Ads
One cross-channel view. Balance spend across Google and Meta from a single approval.
AI-search visibility
Defend branded demand. See when AI answers start (or stop) sending branded queries and adjust paid coverage.
Campaign & ad-group analysis · keyword and search-term insights · budget & bid actions · negative-keyword management · PMax asset-group edits · campaign creation (paused) · performance reporting.
All governed; all tenant-scoped.
Security
OAuth connection — Offloda never sees your password. Tokens are scoped and encrypted at rest. Every tenant is isolated; one client's data is never visible to another. No AI keys in the browser. Every action is written to an immutable audit log.
For agencies
Connect each client's Google Ads under its own tenant. Your team sees only the accounts they're scoped to. Clients experience it as your product — your brand, your domain. Add Google Ads to a client in minutes, not a migration.
vs. a raw Google Ads MCP
Open-source MCPs give an AI direct, ungoverned access to one account. Offloda adds the approval gate (no unsupervised writes), multi-tenancy (safe for a book of clients), and cross-platform breadth (Meta, Analytics, Search Console in the same place) — the things that make it safe to use on live spend.
Frequently asked questions
Does Offloda store my Google Ads password?
No. Connection is via OAuth; Offloda receives a scoped token, never your credentials.
Can the AI spend money without approval?
No. Every budget or bid change is dry-run first and requires confirmation; new campaigns launch paused.
Where can I use it?
Claude, ChatGPT, Slack — any MCP-capable client. Same governed actions everywhere.
Do I need to build anything?
No. Connect the account and go. Developers can use the same governed actions via the REST API.
Google Ads MCP — governed, white-label, yours.
Runs on your LLM subscription · Writes paused by default · Tenant-isolated